Mystery packs for real life

Life needs more side quests.

One mystery challenge. One collectible. One reason to get out there. Your next story is inside.

Open itDo itTell the story
Side Quest // 001Unopened

What will you do?

Quest
accepted.

The challenge stays hidden until your pack is opened.

Scan after completion

Launch visual only. Pack photography is coming soon.

The pull

You get more than a card.

01

A mystery challenge

Easy, social, adventurous, or ridiculous. You do not know until you open it.

02

A collectible pull

Characters, charms, patches, and tokens made to chase, trade, and show off.

03

A QR completion

Scan when the quest is done. The Side Quest story does not end at the reveal.

How it works

Main story can wait.

01

Pull a mystery.

Pick a launch pack when it lands. The challenge is sealed until the moment you open it.

No rerolls

02

Go do it.

Take the nudge. Make the memory. The whole point is leaving the couch behind.

03

Scan. Mark. Collect.

Complete the QR step, build your record, and keep an eye on what you have pulled.

Collect the unexpected

Every pull has a rarity.

The quest gets you moving. The collectible gives you something to chase. Some are everywhere. A few are not.

Collect. Trade. Repeat.

  1. 01

    Common

    The start of a good story.

  2. 02

    Uncommon

    A little harder to find.

  3. 03

    Rare

    Worth telling people about.

  4. 04

    Ultra Rare

    For the committed quester.

  5. 05

    Secret

    You will know when you pull it.

The creator rule

Open on camera.

Creators get an unopened Side Quest and one instruction: whatever you pull, you have 24 hours to complete.

The 24-hour challenge

Reveal it. Attempt it. Post the result. Challenge the group chat.

Real people. Real stories. No perfectly curated night required.

Launch packs

Your next move starts here.

View all packs

Limited drops ahead

The weird ones will not stick around.

Seasonal quests, city drops, after-dark pulls, and limited collectibles are on the way. Get ready to move fast.